Located 30 km from Les Sables-d'Olonne, 35 km from La Roche-sur-Yon and 17 km from Luçon, the commune of Givre is located next to the Pont Rouge crossroads. It is made up of the town and various hamlets to the north towards Moutiers and to the south after the RD949.
The origin of the name Le Givre comes from a place filled with vipers (same origin as La Grisse). The town was burned during the Vendée wars (church). The Château de la Brunière was rebuilt during the Renaissance on the ruins of a medieval castle.